Science in Action to Improve the Sustainability of Agriculture, Natural Resources and Food Systems
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Perspectives on Sustainability - CSANR Blog
Embracing Value-Added, Evidence-Based Diversity Across the Food Industry is Good for Business
February 25, 2015
If you ask any brand manager, company executive, or corporate board member what a company’s most valuable asset is, the answer is always the same – consumer trust, and the marketplace loyalty grounded in that trust.Whether selling cars, computers, or potato chips, both trust and market share are difficult to earn and easily lost.
Maintaining consumer trust does not occur in a vacuum. Aggressive, young sharks (i.e., competitors) are always eager to move up the food chain, and the unexpected must be expected – and dealt with adroitly, to prevent a slip from starting a long, slow slide.
Think of all the sweat equity, and public and private investment capital that has flowed into U.S. Ag Inc. over the last half-century, making our food and fiber system the envy of the world, or so the story goes.
Sustainability at Tilth Producers of WA Conference
February 13, 2015
This year CSANR sponsored registration for several WSU students to attend Tilth Producers of WA annual conference. We will be posting reflections written by the students over the next several weeks. Please feel free to comment and give these students your feedback.
James Gonzalez – student guest blogger
“My goal is for people to visit my farm in a decade and not be able to recognize it as agriculture.” This is a quote from Don Tipping and is one of the most interesting things I heard at this year’s Tilth Producers of Washington Conference. I should introduce myself as well. My name is James Gonzalez and I am a sophomore at WSU Pullman.
This year marks the second time I have attended the Tilth Producers conference in Washington. Last year I attended in Yakima, and enjoyed every minute of it. I knew before the end of that one, that I would need to attend the next, and most likely every subsequent, conference. That is why I was ecstatic to head to Vancouver, WA the first weekend of November.
The trip there was long and full of extremely interesting and insightful conversations with my peers. After a stop for dinner in Hood River and a mug of draft root beer, we finally arrived and checked into our hotel. After some internet surfing to remind myself which sessions I was planning to attend, it was time for some shut-eye.
Innovation sparks excitement and engagement
February 9, 2015
This year CSANR sponsored registration for several WSU students to attend Tilth Producers of WA annual conference. We will be posting reflections written by the students over the next several weeks. Please feel free to comment and give these students your feedback.
Kyle Brown – student guest blogger
My name is Kyle and I’m currently studying organic agriculture systems at WSU. Recently I had the pleasure of attending the 2014 Washington Tilth Producers Conference in Vancouver, WA. Let me tell you, it was well worth the time spent. The conference provided plenty of ideas and information and I left with a reassurance that organic agriculture is thriving and here to stay. Hopefully I can share a little of the excitement with you!
News and Announcements
2015 SARE PDP Proposals Accepted Now
February 23, 2015
New organic berry trends publication released
December 22, 2014
November 13, 2014
